Old Is the New New

The Idea Engine has launched a new product. It’s catching on. And it’s led to a lot of work for our fearless Idea Engineers, which is good for business, but bad for their Happy Hour attendance patterns. On the 10th floor of 1050 Connecticut Ave., the Idea Engineers alternate between huddling over their computers and…

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What Is in a Name?

When I got married a few years ago, I faced an identity issue common to many modern women—do I change my last name? While the emotional, family-oriented side of me felt that building a new life with my husband most certainly meant that I would share his name, the ambitious, career-oriented aspect struggled with the…

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Old Is the New New

ESTABLISHING SHOT of an outdoor sidewalk café near Foggy Bottom. EXT. CAFÉ – WASHINGTON, D.C.Intrepid Idea Engineer Christian has coffee with a management consultant friend. In Washington, it’s often humid. And the humidity isn’t just a climatological phenomenon; it’s a character in the town’s ongoing drama. In fact, it’s a character named Shirley. CHRISTIAN Wow….

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Old Is the New New

ESTABLISHING SHOT: streets of Washington DC. Hazy late afternoon. A flurry of police lights flash by, switching from red to blue faster than Arlen Specter. PAN UP to high above Connecticut Avenue and move THROUGH the windows of an office tower into INT. THE OFFICES OF THE HISTORY FACTORY – DAY A small and dedicated…

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