Slay the Dragon

When we work with clients to tell their stories, we inevitably get to the issue of this or that, ahem, “setback.” No company or organization lasts for long without experiencing a few of these. An acquisition that didn’t work out, a CEO shown the door, a new product flop, unexpected losses. The inclination of many…

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Not So Great Gatsbys

The old summer place across the street could use some work. Having been owned by two generations of New York Stock Exchange specialists, including one former president of the Exchange, it—like many of the manses in resorts up and down the Atlantic Coast—housed the Eastern Establishment that dominated American finance for much of the 20th…

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“Ford Tough”

Forget about its best-selling F-150 pickup trucks. A strong sense of history, in this case family history, is the most important factor in the relative strength of Ford Motor Company, compared to General Motors and Chrysler. A recent New York Times article notes that the descendents of Henry Ford who hold a controlling interest in…

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Book: The Sequel

Despite the occasional, hysterical headline about the death of the book as we know it—usually with a reference to the runaway success of Amazon.com’s Kindle digital book display—there has never been a better time to leverage your organization’s heritage in the form of a book. Self-serving? Of course. For you as well as for me….

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“We Make History”

That’s what I tell people when asked what The History Factory does, and I get a smile or laugh more often than not.Stephen Colbert and friends, rest easy; I’m sticking with my day job.Which leads to…Just what does The History Factory do, really?Truth be told, we help companies and organizations put their history and heritage…

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