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“Ford Tough”

Forget about its best-selling F-150 pickup trucks. A strong sense of history, in this case… Read More

Where Is Your History, Rajeev Motwani?

In one of the sadder and stranger stories I read last week, Rajeev Motwani was… Read More

What Is in a Name?

When I got married a few years ago, I faced an identity issue common to… Read More

The Battle for Sotomayor’s Story

Last weekend I went to a house-warming party—a smallish one, mostly populated with tangential acquaintances… Read More

Campbell-Ewald … and Sloan?

In the wake of this week’s GM bankruptcy, the media is generating a lot of… Read More

Your Father’s Muzak

Companies struggling for brand recognition might look enviously at Muzak, whose pithy name is instantly… Read More