August 20, 2021 • History Factory
Julie admits she may have crossed the line into “obsessed dog person” some time ago. “I’m not sure how it happened,” she ponders. “I started taking my first Bernese Mountain Dog to an obedience class, then another, then another. And before you know it, I was competing.”
When our new senior director of marketing is not off competing with her now-three Berners, she is passionately executing marketing strategies with an eye on growth. “I came up through sales in a way, so I’ve always known that marketing exists to drive growth,” Julie says. “It’s just that I really love the creative aspects too.”
OK, so you’re going to find out right now that I’m not a “foodie.” I’d choose pizza. No apologies. I prefer thin, artisan crusts, and if I had to choose a region in the U.S., I’d pick St. Louis style (with an order of fried ravioli, of course).
You’re going to think it’s because of the pizza, but I really want to do an olive oil tasting through Italy. Take like three weeks to tour and dip all the bread! And yes, there would be pizza too.
Oh, I wanted to be a veterinarian in the worst way! The math and science were too much for my creative brain, though — I’m a creative at heart.
I started quilting a few years ago. My sister got me into it. She’d been trying for years, but I always thought it was something I’d try when I was much older. I love designing and choosing patterns and colors. I find it all very Zen.
I enjoy being on the agency side, as much of my career has been corporate. As a marketer, I’ve always pushed to find the story and emotion in any campaign, and to me, History Factory gets to do that in spades. The mash-up of storytelling and heritage speaks to my soul, and I can’t wait to share what we do with a broader audience! It’s also inspiring to work with so many passionate and smart people. This is going to be fun.
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