New report on executive, investor and consumer perceptions of risk in a company's past. Download today.
 
 

Looking for a tea substitute? Try chocolate.

History sells—especially during a recession. Consumers look for comfort in nostalgic memories of a simpler,… Read More

Invoking the “H” Word—Proceed with Caution

I’ll admit it. I’m a huge fan of Google Apps. I just can’t seem to… Read More

Will Service Be Enough This Time?

“Car dealers face extinction: The small, independent dealership is struggling to compete in an increasingly… Read More

“Would you like Michael, Michael, or Michelle?”

The History Factory’s internal phone list is alphabetized by first name. After writing corporate histories… Read More

Inaugural Post: Selectively Remembering the Past

If it’s any consolation to anyone who’s concerned about the well-being of the next generation,… Read More