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Insights

 
 

Marking an Anniversary in Times of Uncertainty

Long-term planning during any economic cycle is challenging, like navigating a ship through hazardous seas.… Read More

3 Steps to Realizing ROI on Anniversary Celebrations

Your company is 97 years old. In just a few years, you’re going to be… Read More

Company Anniversaries: Past-Centric or Future Focused?

The following scenario is one that History Factory encounters in virtually every anniversary planning engagement.… Read More

8 Tips to Make People Care About Your Company Anniversary

Companies that are approaching a major anniversary must face the possibility that, outside the company’s… Read More

Authentic Content from the C-Suite

Shannon Lapierre is Stanley Black & Decker’s chief communications officer, with responsibility for corporate communications,… Read More

Planning Your Company’s Anniversary Campaign

Ahead of this year’s Anniversary Marketing Summit, in Chicago on April 9, we asked History… Read More