Trends in Archives: A Conversation with Tim Schantz
Archives are the foundation for much of the creative work done at History Factory. This month, Sam Grabel sat down with Managing Director and Chief…
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Storytelling: Why it’s Important for Internal Communications
Although the power of storytelling to persuade customers to buy a product or service has been well covered by History Factory and elsewhere, insights on…
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Authentic Content from the C-Suite
Shannon Lapierre is Stanley Black & Decker’s chief communications officer, with responsibility for corporate communications, corporate marketing, philanthropy and government relations. She joined Stanley in…
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Storytelling: Why it’s Important for Internal Communications
Although the power of storytelling to persuade customers to buy a product or service has… Read More
Authentic Content from the C-Suite
Shannon Lapierre is Stanley Black & Decker’s chief communications officer, with responsibility for corporate communications,… Read More
Adding Heritage to the Customer Experience
Customer experience optimization is the most recent marketing issue keeping C-suite executives up at night.… Read More
