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The Nostalgia Effect: Why Brands Are Tapping Into Your Memories More Than Ever
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Guide to Corporate Storytelling
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Leveraging Your Company’s Heritage While Rebranding
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Mergers & Acquisitions: The Power of Storytelling and Archives
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Will Service Be Enough This Time?

March 26, 2009 • Bruce Weindruch

"Would you like Michael, Michael, or Michelle?"

March 18, 2009 • Adrian Gianforti

Inaugural Post: Selectively Remembering the Past

March 11, 2009 • Bruce Weindruch