New Report: The Succession Trap. How the C-suite thinks about leadership transitions and why it's wrong

Guide to Celebrating Your Company Anniversary

July 29, 2021 • Sam Grabel

Welcome to a Rare Event

By their very nature, company anniversaries don’t happen every year. And because of that, organizations often don’t have the instincts to know just how to prepare for them: no lessons learned from last year, no internal playbook that gets continually improved over time. For better or for worse, anniversaries are a once-in-a-generation opportunity—and challenge. Your anniversary’s deadline is non-negotiable—and it’s probably not the only thing on your plate.

This guide is designed to provide you with a framework and some practical tools to plan and implement your anniversary. Whether you have three years or three months, we hope you’ll find this helpful for planning and implementing your anniversary campaign.

To continue reading, please fill out the form below.

SHARE THIS
 

More About Corporate Anniversaries & Milestones

This Month in Business History: ‘The Wizard of Oz’ and America’s Film Industry

A gust of wind whips through a small farm in Kansas; dust stirs in its… Read More

This Month in Business History: The First U.S. Patent

You can’t hold ideas in your hands. You can’t feel them or taste them. They… Read More

In Conversation: Southwest Airlines’ 50th Anniversary with Richard West

History Factory president Jason Dressel recently sat down with Richard West, corporate historian at Southwest… Read More

Golden Nugget of the Month: The Birth of Southwest Airlines®

The following story first appeared on Southwest Airlines’ 50th anniversary website, southwest50.com as part… Read More