Exhibit Design: Seeing is Believing

A birds-eye view of our exhibit design for New Balance’s Visitor Engagement center. A great corporate exhibit is designed to inform and inspire. Done well, it can completely transform the way an organization is perceived both externally and internally. Over the years, we have designed and installed numerous corporate exhibits. Great companies accomplish great things. And inevitably there comes…

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Use Your Brand Heritage to Spark Innovation

Image from MillerCoors In the never-ending battle to win new customers and inspire brand loyalists, companies are investing millions of dollars in innovation initiatives to generate engagement and accelerate growth. They build substantial R&D capabilities, introduce new products and line extensions, engage agencies to reposition their brands and launch clever marketing programs. Too many companies,…

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